永野芽郁の舞台挨拶が物議 メディア排除が前代未聞すぎる理由
【Shigeo’s Review】
A movie starring Mei Nagano has sparked significant controversy due to an unprecedented decision to exclude media from its stage greetings.
This series of events fundamentally undermines the true purpose of a stage greeting, which is to maximize promotional effects immediately after a film’s release. It is an important event that connects the film’s appeal to a broad audience through coverage on TV information programs, variety shows, and other media, ultimately impacting initial box office revenue and public interest.
By entirely excluding the media and hosting a closed event for general attendees, the movie team effectively relinquished a major promotional opportunity. This decision represents a significant blow to both the film’s producers and sponsors, and it could undermine the hard work of those involved in the project.
Underlying this situation is the scandal and allegations concerning Mei Nagano. The production team and her agency have become cautious, removing all related content from advertisements and online platforms and gradually distancing themselves from her, all while avoiding any formal announcements about contract termination.
The decision to keep media out of the event can be seen as a desperate attempt to prevent damage to the movie’s overall reputation due to negative portrayals of Nagano. Nevertheless, it is clear that this response has significant drawbacks for the film’s promotion.
Moreover, considering that the original author, Akiko Higashimura, gave the green light for the project partly due to Nagano’s involvement and that actor Yo Oizumi also agreed to participate, the current situation is likely frustrating for everyone involved due to the high expectations.
The passion of the original author, who even paused her serialization to participate in the film, risks going to waste due to the present circumstances. This highlights the profound impact that scandals in the entertainment industry can have on entire productions.
The media exclusion at the movie’s stage greeting has also created ripples throughout the entertainment industry. From the media’s perspective, there is strong dissatisfaction with being excluded after typically being utilized for promotion.
For viewers and fans, the absence of the lead actor and lack of information can diminish interest and trust in the project. Additionally, this situation is likely to negatively affect Nagano’s future work and that of others involved, posing a risk of stagnation for their careers.
This predicament underscores the challenges of managing reputation and responsibility as a public figure. Even when scandals are personal issues, their repercussions extend to the film, co-stars, staff, sponsors, and fans.
While the media should refrain from excessive criticism, avoiding the topic entirely could jeopardize trust with the audience, necessitating a balanced approach to reporting.
The exclusion of media from the stage greeting of Mei Nagano’s film serves as a painful reminder for many involved and symbolizes the complexities of scandals and promotional activities in the entertainment industry.
It is hoped that stakeholders will engage in careful and transparent responses to prevent similar situations from arising in the future.
Online Reactions
- “It’s really disgusting how TBS and Fuji have been treating this.”
- “I can’t believe it’s worth saving this much.”
- “Everything they do seems to be a bad decision.”
- “They completely shut out the media at the stage greeting, and the media that was shut out is not reporting on it at all. They usually love scandals involving celebrities, so this cooperation is unsettling.”
- “The momentum of Stardust is incredible… NHK’s historical dramas and morning dramas are full of Stardust talents. Even without consideration for Johnny’s, the TV industry behaves similarly.”
- “She’s not even that well-known, so I wonder why there’s so much consideration for her. Her acting isn’t remarkable, and she’s not exceptionally cute. It’s truly perplexing.”
- “The agency’s power is astonishing. How many believed in Mei Nagano’s tears at the stage greeting? Personally, I expected this. What a letdown.”
- “I truly feel sorry for the original author.”
- “Even if she cries, she’s an actress, so I can’t trust her. I find it hard to believe she’s playing the victim.”
What do you think?
